A huge amount is happening in the area of packaging at the moment. The new packaging regulation and further changes linked to laws and directives are underway both at EU and national level. What is important for you as a producer and packaging developer to keep track of going forward, what are possible success factors and pitfalls and what support is available? Helena Nylén talks about developments in the area and the legislation that regulates it, about the importance of traceability and the challenges that exist